BBQ Nerd
Catering Service
Details
A brand exploration that celebrates the intersection of culinary expertise and passionate obsession. Through research into barbecue culture and catering industry expectations, we positioned BBQ Nerd as the authority for those who understand that great barbecue requires both technical skill and genuine devotion to the craft.
Services
Brand Identity
Year
2023
The identity system captures the enthusiasm and expertise that defines true barbecue culture while maintaining professional credibility necessary for catering services. Visual elements balance playful personality with serious culinary authority.
The brand personality appeals to clients who appreciate both exceptional food and the dedicated craftsmanship behind it, creating a unique position that elevates catering from service provision to culinary experience.
Credits
Creative Direction & Design
Andrei Chacón
