
Somaru
Korean Restaurant
Details
A cultural bridge built through visual storytelling, exploring the authentic essence of Korean culinary tradition within contemporary dining culture. Through extensive research into Korean aesthetics, culinary heritage, and modern restaurant experiences, we crafted an identity that honors tradition while embracing evolution.
Services
Brand Identity
Year
2025

A cultural bridge built through visual storytelling, exploring the authentic essence of Korean culinary tradition within contemporary dining culture. Through extensive research into Korean aesthetics, culinary heritage, and modern restaurant experiences, we crafted an identity that honors tradition while embracing evolution.


The identity creates an immersive brand experience that begins before the first bite, ensuring every visual touchpoint contributes to the narrative of cultural connection and culinary excellence.

Credits
Creative Direction & Design
Andrei Chacón